engage senses, inspire future and invent the good

[data-wf-bgvideo-fallback-img] { display: none; } @media (prefers-reduced-motion: reduce) { [data-wf-bgvideo-fallback-img] { position: absolute; z-index: -100; display: inline-block; height: 100%; width: 100%; object-fit: cover; } }

design to thrill people and inspire future. we are a full-service brand and experience consultancy founded in Shanghai.
‍
we take projects that blend business ambition, humanity, cultural awareness, art practice and emerging technology to advance human experience, sustainable business and public good.

before trilogy

Before Sunrise Wine Label

unique interplay of senses, showcasing the diverse perception abilities

good cycle

a visual conversation for material goodness in the age of reduce, reuse and recycle

brook & breeze

brook & breeze symbols on socks

identity for low-impact transportation brand that empowers community through sustainable design

archex

Business Card Design Showcase

envisioning a future food lab where technology meets taste buds

mood

adjusting mood by scrolling the dial on Apple Watch

digital emotion management product that promotes harmonious interaction

bits x bites

Bits and Bites logotype with flashing background

blending food and technology for sustainable star ventures

inflation

Black hat with 235

cross-brand idealisation towards a younger generation of tyre consumers

cecoceco

Cecoceco Product Design Image

Bringing optical and emotional Interaction into everyday Life

xiaopu

Black hat with 235

a style between the north Rhone and Beaujolais, and a style between the East and West